Project Info
Client
QBE (via Fusionex)
Year
2020–2022
Category
marketing
Technologies
Display AdvertisingAudience TargetingPerformance Marketing
Navigation
QBE
Managed display campaigns for QBE car and travel insurance, involving strategic audience targeting, creative optimization, and performance monitoring to maximize ROI.
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Project Overview
Managed impactful display advertising campaigns for QBE car and travel insurance products.
Key activities included strategic audience targeting, continuous creative optimization, and diligent performance monitoring, all focused on maximizing return on investment.