Project Information
Client: QBE (via Fusionex)
Year: 2020–2022
Categories: marketing
Technologies
Display AdvertisingAudience TargetingPerformance Marketing
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QBE
Managed display campaigns for QBE car and travel insurance, involving strategic audience targeting, creative optimization, and performance monitoring to maximize ROI.
Project Overview
Managed impactful display advertising campaigns for QBE car and travel insurance products.
Key activities included strategic audience targeting, continuous creative optimization, and diligent performance monitoring, all focused on maximizing return on investment.